Linoleum City Claim business
About
Linoleum City was established in 1948 on historic Route 66 at 5606 Santa Monica Boulevard in Hollywood, California by Bill Stifter who moved his small company here from Chicago, Illinois. Bill speculated that establishing a business near a Sears, Roebuck and Company would help his own business grow. In fact, the slogan on old yardsticks...... See More
Linoleum City was established in 1948 on historic Route 66 at 5606 Santa Monica Boulevard in Hollywood, California by Bill Stifter who moved his small company here from Chicago, Illinois. Bill speculated that establishing a business near a Sears, Roebuck and Company would help his own business grow. In fact, the slogan on old yardsticks reads, “Sears is across from us.” Being near an identifiable store like Sears, Roebuck must have been a good thing. In 1968 the expanding business was moved across the street to a larger facility at 5657 Santa Monica Boulevard and the company’s new slogan became, “Sears is next to us." At the end of 2007, Linoleum City moved to its present location, at a much larger facility, a few blocks down from its previous location, at 4849 Santa Monica Boulevard, 2 blocks west of Vermont. Still owned by Bill’s wife, who remains active in the business, Linoleum City is staffed by family members and long-time employees. The store has grown to a 15,000 square foot warehouse/showroom. Contact us
Services Offered
- Custom area rugs
- Flooring installation
- Commercial flooring
- Area rug binding
- Carpet binding
- Residential installations
- Underlayment
Photos & Videos
Reviews
A Quick Look at Customer Sentiment
Overall, reviewers praise Linoleum City for its vast selection, knowledgeable and friendly staff, and excellent service from standout employees like Patricia, Salvador, and Rafael Ventura. Customers appreciate the detailed product information, competitive pricing, and time-sensitive order fulfillment, though a few noted inconsistencies in customer attention and occasional unprofessional behavior. The store’s impressive variety and creative displays make it a go-to destination for flooring needs, with suggestions to improve walk-in reception and staff communication.
Deep Dive: Detailed Analysis of Customer Reviews
We’ve gathered and analyzed reviews from real customers across the web to give you an in-depth look at their experiences with Linoleum City. Here’s what people are saying about their service quality, professionalism, and reliability:
Overall Experience & Satisfaction
Reviewers generally express satisfaction with their visits, highlighting feelings of relief and excitement once projects are completed. Several customers sing praises for the personalized service and attention to detail, although a couple of reviewers reported negative experiences that detracted from an otherwise positive overall impression of the store.
Service Quality & Expertise
The staff demonstrate considerable expertise and product knowledge, with special mentions of employees like Patricia, Salvador, and Peter who provided valuable guidance and clear explanations. Their ability to source the right product—whether remnants, period-specific linoleum, or tailored vinyl—has earned the trust of both first-time buyers and long-term customers.
Customer Service & Communication
Many reviews emphasize friendly, attentive, and patient customer service. Staff members, including LAURIANO and Oscar, are frequently complimented for clear and effective communication. However, there are isolated accounts of poor service where customers felt ignored or faced rude interactions, indicating some inconsistency in staff engagement.
Value for Money & Pricing Transparency
Customers often commend the competitive prices and transparency regarding product costs. Several reviews note excellent deals—for instance, finding remnant carpet at a bargain price—and appreciated receiving detailed pricing information up front, though a few mentioned concerns about steep pricing on certain items.
Timeliness & Efficiency
Reviewers value the prompt fulfillment of orders, particularly for time-sensitive projects. Instances where staff, such as LAURIANO and Peter, ensured next-day deliveries and met tight deadlines were frequently highlighted as a major strength of the business.
Professionalism & Trustworthiness
Many customers describe the team as professional and trustworthy, endorsing the reliability of both in-house sales experts and recommended installers like Rafael Ventura. Nonetheless, some reviews detail experiences with less professional behavior, creating a mixed perception of overall consistency.
Facility, Environment & Ambience
The showroom is often described as reminiscent of a museum, with a vast and impressive selection that can both overwhelm and delight visitors. While the creative displays and extensive inventory appeal to enthusiasts, the environment may seem intimidating to newcomers or those unfamiliar with flooring options.
Accessibility & Convenience
Many reviews note that accessing the store and arranging purchases is straightforward, with staff frequently assisting with logistical aspects such as loading product onto vehicles. However, a few customers mentioned that walk-in guests sometimes received less attention, highlighting an area for improvement.
Problem Resolution & Follow-up
When issues arise, the team often goes above and beyond to resolve problems, particularly with time-sensitive orders or custom installations. Although most customers received prompt follow-up, there are isolated complaints relating to overselling or miscommunication that suggest the need for better internal coordination.
Unique Strengths & Areas for Improvement
Linoleum City’s unique strengths lie in its expansive product range, creative in-store displays, and the expertise of its standout employees. Customers repeatedly appreciate personalized recommendations and tailored service. Areas for improvement include enhancing the in-store experience for walk-in customers, ensuring consistent professionalism across all interactions, and addressing occasional pricing and communication issues noted by a minority of reviewers.
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Get Directions Santa Monica Boulevard, Los Angeles, California
Working Hours
- Mon 09AM - 05PM
- Tue 09AM - 05PM
- Wed 09AM - 05PM
- Thu 09AM - 05PM
- Fri 09AM - 05PM
- Sat 09AM - 01PM
- Sun - Closed
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